Social Media Marketing – Are You Taking Advantage?
By: June Bachman ~
3/3/2014 9:00:00 AM
Social Media remains a fabulous way to drive more traffic to your website. And then, from there … you can encourage and direct your visitors to take your desired actions. Social Media Marketing can be intimidating and overwhelming, and often times small business owners aren’t sure what to do to get started.
We’ll start off by sharing why you should incorporate Social Media into your current marketing plan.
- People are searching Social Media platforms more than ever before. In 2012 Google and Yahoo searches decreased by 1%, while social searches increased by 8%. Being active on Social Media platforms provide you with another place where your business can be found.
- 73% of all online adults are using a social media network of some kind. Facebook is, however, the most popular social media site. Your social media plan more than likely, will include a Facebook Page strategy.
The upshot is more than likely that your customers are using social media networks on a daily basis. If you haven’t yet incorporated Social Media into your marketing plan, you are leaving opportunity on the table.
If you’d like more information about how you can incorporate Social Media into your marketing plan … join us for our Social Media Marketing Strategy workshop next week!