Recently, as Wendy and I have been out and about, we’ve been asked quite often how small businesses can make their own videos. As you know, Wendy has been telling everyone that video is a required element for all websites. Hiring a professional can be extremely expensive for small businesses … so until you’re ready to hire that pro – we suggest making your own short videos.
Create a video that adds value
Your video should help your viewer do something better.
Adding a video to your landing page can help increase conversions from visitors to sales. A landing page is where your other marketing efforts are directing your visitors to go. A clear page where you guide your visitors to take the action you desire - such as fill out a signup form.
As always, as die hard Microsoft supporters, we suggest using Microsoft’s Movie Maker for your video editing needs. It’s free to download: https://windows.microsoft.com/en-us/windows/get-movie-maker-download
And, if you'd like to learn more ... join us for our free workshop!