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Last week we posted the first part of our two part series on writing effective facebook wall posts. Here is part 2.
How many times per week should you post to your fan page wall?
It is important to also recognize there is strategy to how often you post during the week. Just like your daily strategy, it is again about quality not quantity. Plan to post between one and four times per week. User engagement is the best when posts are four or fewer days of the week. In face engagement is 71% higher than those who post to their fan pages five or more days of the week.
How long should each post to your fan page be?
Asking questions are a terrific way to encourage fan engagement.
Use discount and coupon related keywords to motivate fans to engage more.
We hope our two part series on posting to your fan page wall clears up some of the unknowns about keeping your fans engaged. Additionally, we hope that it inspires you to start working your fan page more routinely!